Bold Rock Expands Their Craft Cocktail Product Line with a New Tequila Variety Pack


Tequila Crush Crate Joins Bold Rock’s Vodka Cocktails to Offer Innovative Flavors Beyond Cider

 
NELLYSFORD, VA . – Bold Rock, the #1 regional cider brand 1 , is kicking off 2024 with a new addition to their craft cocktail portfolio, the Tequila Crush Crate Variety 12 Pack. Becoming Bold Rock’s second craft cocktail variety pack, Tequila Crush Crate joins the fan-favorite, Vodka Crush Crate, a top 3 best-selling ready-to-drink cocktail variety pack in Virginia 2 .


Tequila Crush Crate features four new flavors, all crafted with real tequila, lightly carbonated, gluten-free and at 7.5% ABV, refreshingly sessionable. The flavors include watermelon and lime Cosmic Crush, peach and mango Daydream Crush, grapefruit Paloma Crush, and passionfruit Tropical Crush. Starting February 10 th , the pack will be exclusively available at Bold Rock’s
flagship Cider Barn and Distillery in Nellysford, Virginia. It will start shipping by late February to select retailers in Virginia and Maryland.


“Following the success of our vodka-based craft cocktails and the increasingly rising popularity of tequila, it was only natural to invest the team’s innovation efforts into creating our first ever tequila-based variety pack. In typical Bold Rock fashion, each style bursts with huge and approachable flavor, perfectly balanced to be enjoyed anytime, anywhere”, Courtnie Harrell, the
VP of Marketing at Bold Rock, adds. Find Bold Rock’s new Tequila Crush Crate Variety Pack near you by exploring their Finder at boldrock./finder. Follow Bold Rock on social media at @boldrockhardcider.

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