From Heineken:
Coachella Attendees are Invited to Live in the Present Moment for Legendary Heineken House Performances
WHITE PLAINS, NY , March 29, 2022 - Heineken announces an exclusive lineup of up–and-coming artists to perform at the Heineken House at the 2022 Coachella Valley Music and Arts Festival. Festival-goers are invited to focus on the present and notice the details unfolding around them with intentional reminders that "You Are Here". Music lovers will leave their texts on read in this immersive outdoor experience filled with eclectic beats and ice cold beverages April 15-17 and 22-24, 2022.
The Heineken House is known for creating a dynamic music experience and will once again deliver an epic lineup of artists and DJs.
Weekend One
Friday, April 15: Vegyn with additional performances from Acemo, Black Noise, American Dance Ghosts, Skinny Macho and others
Saturday, April 16: Flying Lotus and Thundercat performance set with additional performances from OG Ron C, Orion Sun, 454 and others
Sunday, April 17: Ms Nina with additional performances from Deej, Mia Carruci, Silent Addy, Bitter Babe and others
Weekend Two
Friday, April 22: Jacques Greene with additional performances from Acemo, Black Noise, Bae Bae, Alko and others
Saturday, April 23: Shlohmo DJ set with additional performances from OG Ron C, Orion Sun, DJ Black Power and others
Sunday, April 24: DBN Gogo with additional performances from Major League DJz, Pieri, Mawingo, TRYi and others
"This year's festival is all about bringing people together for an experience unlike anything else," said Christine Karimi, Senior Manager of Partnerships and Consumer Experience at HEINEKEN USA. "If we've learned anything over the past two years, it's that spending time together is a gift we need to celebrate. Showing the importance of these unique and unforgettable moments through a creative lens was key to bringing festival-goers the most incredible Heineken House experience yet."
In addition, Heineken will further elevate the Coachella experience through creative art installations including a postcard photo moment wall, interactive visuals and a variety of inclusive environment designs throughout the iconic beer garden. While taking in the art and sound experience, attendees can enjoy ice cold Heineken, Heineken 0.0, Tecate Alta, Dos Equis, Dos Equis Lime and Salt, and the recently-launched Dos Equis Ranch Water.
To experience the 2022 Coachella festival highlights with Heineken, follow @Heineken_US on Twitter or Instagram, follow @HeinekenUSA on Facebook or use the hashtag #HeinekenHouse.
About HEINEKEN USA
HEINEKEN USA Inc., the nation's leading high-end beer importer, is a subsidiary of HEINEKEN International N.V., the world's most international brewer. Key brands imported into the U.S. are Heineken® – the world's most international beer brand, Heineken® 0.0 – an alcohol-free beer innovation, the Dos Equis Franchise, and the Tecate Franchise. HEINEKEN USA also imports Amstel Light, Red Stripe, Tiger Beer, Strongbow Hard Apple Ciders, Birra Moretti, Bohemia and more. For news and updates, follow us on Twitter @HeinekenUSACorp, or visit HEINEKENUSA.com.
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