We are thrilled to announce that Bell’s beer will head to The Lone Star State in early 2017.
“We’re looking forward to making all kinds of new friends and reconnecting with our Michigan and Midwest transplants,” Bell’s Vice President Laura Bell said.
Our entire portfolio, including year-round and seasonal beers, will head to Texas.
“This process will follow the same timeline we have followed for other new state launches,” Bell said.
“We will start with making sure we have Bell’s representatives in key areas, then we will begin searching for the right distributor partner who will help us maintain the quality and customer service that are central to who we are,” she said.
Texas will be the eighth state we add to our distribution footprint following Mississippi, Arkansas, Kansas, Louisiana, South Dakota, Nebraska and West Virginia in 2016.
Additional details will be announced at here and on social media as they become available.
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