It's a great day to be in the beer business. And last Wednesday was a "journal entry" day at the brewery, as we had our maiden voyage of canning Palmetto Trail Pale Ale. As winter slowly releases it's grip on the Upstate, yard work is right around the corner, and what complements yard work better than a light, crisp, refreshing beer after a long day of working the land.
Years ago, we used to describe Light Rock, our 2009 GABF Gold Medal winner, as "the perfect post-lawn mowing beer", and it served that purpose well. But what seemed to be lacking was the ability to open the container with your bare hands, sans bottle opener, and commence crushing (responsibly, of course). Well now we have something that satisfies that need, wherever and whenever you want; on the golf course, poolside, after running a half marathon or whatever floats your boat (BRILLIANT! YOU CAN TAKE THEM BOATING!). And it's not only a really good beer, it's a beer with a purpose. A portion of the proceeds will be donated to the Palmetto Trail Conservation Foundation, and these proceeds will go directly toward improvements along the trail itself. So look for it both on tap and in 12-packs at fine stores near you soon, and come "Taste the Palmetto Trail".
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