BrewDog - Fake Lager One Giant F*ck Off For Generic Beer(Video)

From BrewDog:

For years we've been suffering that maddening delusion that a man can find something real in this world. Where's it at these days? Where indeed. Fake Art, fake brands, fake breasts, and fake lager. There is nothing so mind numbing as ordering a drink and coming face to face with the certainty that it is a complete and utter fraud. A charlatan, faux, not real. The ugly fallout from the Lager Dream. Time to wake up and smell the hops, to rip up the rule book and stick a jackhammer in convention.

We don't do second rate, almost or maybe. It's the real deal or nothing. Via con dios fake lagers.

Fake Lager is our attempt to reclaim one of the world's great beer styles -- the Bohemian Pilsner.

For years we’ve been suffering that maddening delusion that a man can find something real in this world. Where’s it at these days? Where indeed. Fake Art, fake brands, fake breasts, and fake lager. There is nothing so mind numbing as ordering a drink and coming face to face with the certainty that it is a complete and utter fraud. A charlatan, faux, not real. The ugly fallout from the Lager Dream. Time to wake up and smell the hops, to rip up the rule book and stick a jackhammer in convention. We don’t do second rate, almost or maybe. It’s the real deal or nothing. Via con dios fake lagers. Fake Lager is our attempt to reclaim one of the world’s great beer styles – the Bohemian Pilsner. - See more at: http://www.brewdog.com/blog-article/fake-lager#sthash.8GbJlOMD.dpuf

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