Henry Weinhard’s Launches Three Beers Nationally / MillerCoors Will Not Renew Full Sail Contract

imageAn exciting distribution expansion for Henry Weinhard’s and an update on their contract with Full Sail :

(Chicago, IL, 13 Sep 2012/mbb/) – Henry Weinhard spent considerable time & effort exploring the Pacific Northwest and searching for the perfect location for his brewery. More than 150 years later, beer drinkers across the country have the chance to explore the taste of the Pacific Northwest. This month, Henry Weinhard’s is launching three beers nationally: Private Reserve, Redwood Flats Amber Ale and Woodland Pass IPA.

The affordable, uncomplicated craft beers pair well with easy-going foods, such as nachos, burgers and steak.

  • Woodland Pass India Pale Ale: Originally developed for British sailors stationed in India, IPAs were aggressively hopped to help prevent spoilage on long ocean voyages. Henry’s has eased up on the hoppiness just a bit to let the caramel malts shine through and let beer drinkers appreciate the hops in all their glory.
  • Redwood Flats Amber Ale: With its beautiful copper color and subtle hop aroma, Redwood Flats Amber is our traditional take on a modern American classic. Featuring a unique blend of American hops and malts, this beer is bold and assertive, with a smooth, hoppy flavor that’s easy to drink.
  • Private Reserve: A crisp, clean, American Pale Lager, Henry Weinhard’s Private Reserve blends Henry’s German heritage with the natural ingredients of the Pacific Northwest. It’s brewed with 100 percent Cascade hops from Oregon.

“Today, we swim in an ocean of beer options, from ultra hoppy IPAs to stouts aged with kiwis in whiskey barrels,” said Katie Cowan, brand manager for Henry Weinhard’s. “While we respect these breweries for pushing the boundaries of beer, Henry’s is serving up rock-solid, uncomplicated beers that are textbook examples of Henry’s original motto: craft good ingredients into quality products.”

There’s never been a guy who cared more about making good beer easy to enjoy than Henry Weinhard. He left Germany in 1856 with nothing but a recipe, a copper kettle and a thirst to share his beers with the people of America. He was a savvy businessman, a straight shooter and generous to a fault. Legend has it, he even offered to pump free beer through a public fountain so people could enjoy it at will.

The three Henry Weinhard’s beers are now available in bottles, priced around $6.49 per six-pack. Woodland Pass IPA and Redwood Flats Amber are also available on draft.

Henry Weinhard’s is MillerCoors owned and now comes word that they will not renew their brewing contract with Full Sail…this from TheNewSchoolBeer:

Henry Weinhard's Brewing has a long history in Oregon that is coming to an end with the news that the brand's owner SAB Miller, will not renew its brewing contract with Hood River's Full Sail Brewing.

"Miller has decided to move the production to one of their breweries. they want to go national with the brand and they thought that made more sense. The contract was up for renewal and so it was just the natural process of it."
"We have been very happy with that relationship, it's going to have been 10 years now. It's really enabled us to get in a whole lot stronger financial position and for an independent brewery it's not a bad place to be in. It's enabled us to invest in the brewery and be good for the brewers and not get into a whole lot of debt which is a really good place. We are grateful for having had it, we wont be doing it after 2013. "

About MyBeer Buzz

Founder, owner, author, graphic designer, CEO, CFO, webmaster, president, mechanic and janitor for mybeerbuzz.com. Producer and Co-host of the WILK Friday BeerBuzz live weekly craft beer radio show. Small craft-brewer of the craft beer news sites and one-man-band with way too many instruments to play........Copyright 2007-2024 mybeerbuzz.com All Rights Reserved: Use of this content on ANY site without written permission is not allowed.

0 comments (click to read or post):

Post a Comment

Please leave a comment...I do moderate each comment so it may not appear immediately...and please be nice! You can also comment using Disqus (below) or even comment directly on Facebook (bottom).