From Anheuser-Busch & Bud Light:
In celebration of the Denver Broncos Super Bowl victory, Bud Light – the Official Beer of the NFL – is releasing a commemorative Super Bowl 50 aluminum bottle featuring the Denver Broncos logo.
The new Denver Broncos bottle design incorporates this year’s gold-infused Super Bowl 50 logo, as well as the Denver Broncos logo. The commemorative bottles will be on shelves in Denver.
This special edition bottle continues Bud Light’s focus on customization and localization, building on the success of the brand’s popular Super Bowl Series Cans, which featured 40 can designs featuring logos from past Super Bowls and the teams that won them.
“Congratulations to the Denver Broncos on winning this historic Super Bowl,” said Alexander Lambrecht, vice president, Bud Light. “This season we put our focus squarely on the fans – from creating new team-specific cans highlighting each passionate fan base to celebrating winners of Super Bowls past – with our ultimate goal to give them new ways to show their team pride. This Super Bowl 50 winner bottle helps us, and the fans, put a final exclamation point on this season.”
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