From Drinks Americas:
LOS ANGELES, Dec. 3, 2013 /mbb/ -- Drinks Americas, a leading U.S. broker for authentic Mexican craft beers announces a statewide distribution deal with United-Johnson Brothers of Alabama, LLC. United-Johnson Brothers is the largest wine wholesaler in Alabama, serving nation-wide business and independent stores alike. United-Johnson Brothers is proud to distribute products to all types of businesses. Generally, the types of businesses we serve break down as: Convenience, Chain, Package/Specialty Stores, On Premise and Military.
The Day of Dead line from Cervecaria Mexicana has been an amazing addition to our portfolio at United-Johnson Brothers of Alabama. Not only are the labels eye-catching to the average consumer, but also the quality of the beer has exceeded consumer expectations. Since its release on the 23rd of August, our sales team has sold 413 cases throughout the state. Currently available from the brewery are a Blonde, Hefeweizen, Amber Ale, Pale Ale, India Pale Ale and Porter. The most popular is the "Hop On or Die" India Pale Ale, which appeals to both those that enjoy IPA's, and to those who are looking to expand their palate.
"Nationwide, there has been a growth in craft beer sales in both on and off premise sales. In 2013, restaurants reported a growth of 2.5% in craft beer sales, and an overall growth of 14.4% in this category.* I am excited to say that our company is following and exceeding that trend with all of our labels, and especially with the Day of Dead line, commented Bridget Shrader, CSW, Specialty Ambassador, United-Johnson Brothers of Alabama.
The Mission of United-Johnson Brothers of Alabama, LLC is to be the most successful corporation in the beverage distribution industry. In order to be considered the most successful, United-Johnson Brothers is committed to achieving: The highest levels of service, education and salesmanship consistent with all existing laws and regulations.
Drinks Americas mission is to identify and invest the majority of our brand-building resources on those with the greatest growth potential such as Day of the Dead Craft Beer.
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