From Reyes & harbor:
Today, Harbor Distributing, L.L.C., a Reyes Beverage Group company, announced an agreement to acquire substantially all of the assets of Allied Beverages, Inc., headquartered in Sylmar, California. The transaction is anticipated to close in January, and will result in an expansion of Harbor’s operations in Southern California.
Tom Reyes, President of Harbor Distributing, said, “Allied Beverages is a great operation serving a great area. Kevin Williams has been a friend of our family for more than 25 years, and we are committed to continuing Allied’s strong business practices and building on the legacy founded by the Williams family. We anticipate a smooth transition for our new customers and the Allied team, and we look forward to strengthening our relationships with Allied’s suppliers.”
Allied Beverages distributes over 12 million cases of beer to 4,100 licensed retailers across northwest Los Angeles, Ventura and Santa Barbara Counties from warehouses in Sylmar and Camarillo – and a soon-to-be-completed state-of-the-art warehouse in Ventura, California.
Kevin Williams, President of Allied Beverages said, “We are honored to have served the retailers and community throughout Ventura, Santa Barbara and northern Los Angeles Counties for 60 years, and are confident that the knowledge, commitment and expertise of the Harbor Distributing team will create even greater opportunities for our employees, brands and community.”
Harbor Distributing, operating as Allied Beverages, will continue to distribute beer from some of the world’s most recognized brewers and importers, including Crown Imports, Diageo-Guinness USA, Heineken USA, MillerCoors and Pabst. The portfolio will also include products from national craft breweries Boston Beer, Deschutes Brewery, Dogfish Head and New Belgium, as well as some of California’s finest craft breweries, including Anchor Brewing, Ballast Point Brewing, Firestone Walker Brewing, Green Flash Brewing, Golden Road Brewing Company, Lagunitas Brewing, Mendocino Brewing and Sierra Nevada Brewing.
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