“Virtual Beer Pitchers” Collide w/Michigan Liquor Control Commission

imageMy friends would say, ‘Pitchers are for water, not for beer,” but this is actually an interesting self-serve tape-tap system.  Unfortunately the Michigan Liquor Control Commission isn’t a fan so far.  Details from NorthwestOhio.com:

The concept is simple.  According to a complaint recently filed in federal court, the Virtual Pitcher is a “beer dispensing device at a patron’s table which would allow a patron or employee to pour a pre-determined amount of beer (32 ounces in this instance) from a metered beer tap which would automatically cease functioning after the pre-determined amount has been dispensed.”

MGM [Grand Detroit] argues that "while the patron can pour themselves some beer from the allotted amount, he will not and cannot have the ability to turn on the Virtual Pitcher.” Only the bar manager would be able to turn the device on, and only after having done the required age and intoxication checks.

The state of Michigan's Liquor Control Commission is putting the brakes on the idea...saying the devices are essentially "alcohol dispensing vending machines"...and are illegal under the state's liquor laws.
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