Another run at making the 3-tier system into law in the Missouri State Legislature. Thin from Stltoday:
Beer wholesalers — the people who truck the suds from brewery to store shelf — are pushing a bill in the Missouri Legislature that would protect their role as middlemen, by banning brewers from owning wholesalers and codifying the industry’s vaunted three-tier distribution system into state law.
It’s a pre-emptive strike against Anheuser-Busch InBev, which wants to streamline its complex distribution network, and a sign of increased tension between the big brewer and the people who deliver its product. The fallout from that dispute could eventually affect everything from the price of beer to what brands are on the shelf.
While state laws vary, the three-tier system — in which separate companies make beer, ship it, and sell it to consumers — has been in place since the end of Prohibition, when it was designed to rein in aggressive sales tactics and streamline regulation. The system is in sharp contrast to other consumer goods — Procter & Gamble, for instance, sells toothpaste and detergent straight to Walmart — and unique in the global beer industry. Full article here.
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