Lion Brewery – Label Fun

Next up, al oldie but a goodie…Stegmaiers’ Bock.  Note that it’s Stegmaiers and not Stegmaier.  This one comes from around 1940 or earlier.

LionStegBockLabel

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3 comments (click to read or post):

  1. This comes from an era before many brewers, for whatever reason, dropped the "apostrophe S" from their labels.

    Koehler's, Stroh's, Neuweiler's, Yuengling's, etc, etc, etc. Not sure what precipitated the change, though.

    Also note that they put the apostrophe in the wrong place here, unless they're referring to the whole Stegmaier family!

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  2. Thanks Sam..very interesting...wonder why they did it. I've seen Stegmaiers' Stegmaier's and Stegmaier

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  3. Interesting label. I have not seen that one! Keep up the great work!

    Leo

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