Widmer Brothers Rejection Ale (We’re Craft Brew Rejects)

15 August 2014

Here we have Widmer Brother’s Rejection Ale.  This beer celebrates 2007 as part of their Thirty Beers For Thirty Years, but it also calls out the Brewers Association for not including the Widmer Brother’s in the definition of “Craft Beer.”    Be sure to read the print (below) and note the fingers !  This beer is an IPA brewed with Mangoes, Jalapenos and cinnamon it will be packaged in 22oz bottles and come in at 7% ABV.

Label copy:  Once upon a time the Brewers Association kicked us out of their club because we entered a distribution agreement with a larger brewery. But we are still independent. DUUUUUUUUUH! Don’t worry though. We still brew craft beer. It’s not like we didn’t help start the whole craft brewing movement or anything. Clearly we’re craft brew rejects! (Not really.)”


Beer Description from Widmer:

“It’s a fact. The Brewers Association doesn’t like us. In fact, they kicked us out of their club in 2007 because we entered a distribution agreement with a larger brewer to help share our beers with beer drinkers across the country. And while they like to think of us as craft imposters or ‘crafty,’ we’re still brewing craft beer as we always have, and their efforts haven’t slowed us down. This beer has never been brewed before, but will be brewed for the first time in 2014 to mark this defining moment in craft beer history.”

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