Anheuser-Busch Comments On “Brewed the Hard Way”

From Anheuser-Busch:

For attribution to:

Brian Perkins, vice president, Budweiser

“Brewed the Hard Way” is Budweiser’s way of celebrating being a MACRO brew: a beer enjoyed by many. The prevailing discourse in beer is that small must be good, and big must be bad. We don’t accept that. Lager is one of the most difficult styles to brew well, and we have the highest standards of care to get it right. We are owning who we are without apology.

We’re delighted to have sparked a conversation around beer. Talking with beer drinkers since Sunday, we know the overwhelming majority are really enjoying seeing Budweiser speak up with conviction. This Bud’s for them.

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