/ / / / Leinenkugel’s Approaching 1-Million Barrels & New Seasonal Shandy Flavors Coming

Leinenkugel’s Approaching 1-Million Barrels & New Seasonal Shandy Flavors Coming

10/01/2013 01:32:00 AM , ,

imageFrom ChicagoBusiness:

Under Tenth & Blake's guidance, overall Leinenkugel’s production has grown to nearly 1 million barrels (a barrel equals 31 gallons) from 500,000 in three years. A national advertising campaign launched in March and the brewer sold out two weeks earlier than planned.

Now the company is selling an orange-flavored shandy to see if the style can be extended year-round. Leinenkugel’s is experimenting with at least eight other flavors for possible winter and spring varieties.

About MyBeer Buzz

Founder, owner, author, graphic designer, CEO, CFO, webmaster, president, mechanic and janitor for mybeerbuzz.com. Producer and Co-host of the WILK Friday BeerBuzz live weekly craft beer radio show. Small craft-brewer of the craft beer news sites and one-man-band with way too many instruments to play........Copyright 2007-2024 mybeerbuzz.com All Rights Reserved: Use of this content on ANY site without written permission is not allowed.

0 comments (click to read or post):

Post a Comment

Please leave a comment...I do moderate each comment so it may not appear immediately...and please be nice! You can also comment using Disqus (below) or even comment directly on Facebook (bottom).

Subscribe to: Post Comments ( Atom )