This appears to be mostly a non-story, but for those asking, Yes Budweiser is involved with a reality show to be aired on ABC. The show will be called “Bud United Presents: The Big Time”…but before you go expecting it to actually be about beer or brewing, it’s NOT. The show will air Saturday afternoons starting in Jan 2010, and will actually feature “contestants” & “stars” competing in sports, cooking, music and other events…yep still no beer….and in fact ABC limits the amount of drinking it will even show, so even if it was about beer…it’s wouldn’t be.
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