Southern Tier - Rum Barrel Aged Pumking Returns For 2017

25 May 2017

imageThis morning you get your very first look at the new 2017 packaging for Southern Tier Rum Barrel Aged Pumking.  This imperial pumpkin ale is brewed with pumpkin and pumpkin spices and aged in Rum barrels.  This is the new 22oz bottle and stay tuned for the 2017 AbV and fall release details.
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Shmaltz Releasing Star Trek The Next Generation Beer: “Symbiosis” & Slingshot Cans

24 May 2017

imageFrom Shmaltz:

For over 10,000-years a symbiotic relationship has thrived between yeast and sugar, malts and hops, beer and beer lovers. For our latest Star Trek release, we are celebrating this benevolent co-existence & paying homage to the 30th Anniversary of Star Trek: Next Generation, and the episode, "Symbiosis". In this episode, 2 different races from the same galaxy have seemingly found a way to peacefully coexist and work together for the betterment of all. However, we eventually learn that their relationship is based on the false promise of felicium, which is sold by the Brekkians to the Ornarans. This forces Captain Picard to make an excruciating choice: uphold the Prime Directive, or save an entire civilization from exploitation. In this 30th Anniversary Ale, the Shmaltz crew has upheld its Prime Directive to boldly unite hops, malts, yeast, & water in the pursuit of craft beer excellence. Share a bottle of this limited edition commemorative ale with your own federation. Make It So! 

You asked for it and we listened! Shmaltz Brewing Company is thrilled to share that we're putting Slingshot American Craft Lager into 12 oz. cans! These beautiful aluminum chariots will be making their way across the country in 12 packs just in time for warm weather gatherings. Take these cans with you on a hike, to the lake, on the boat, your patio, favorite outdoor music venue, or anywhere else glass isn't allowed.

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Fulton Beer Releasing Hopstar & Extra! Extra! Cans

imageFrom Fulton Beer:

This week, we’re releasing not one but TWO all-new beers in cans. The first is “Hopstar”, our Northeast-style (read: hazy and twice-dry hopped) Session IPA. If you attended the Gran Fondo or have been in our taproom or a select number of bars in the last two weeks, you may have already enjoyed a Hopstar or two on draft. Beginning this week, Hopstar cans hit distribution in the metro area, with the rest of the state following shortly thereafter. Hopstar has already become a crowd favorite, so pick up a 4-pack when you see it – it won’t be around for long. In fact, pick up a couple of them: Hopstar resonates with juicy tropical hop notes from Citra, Amarillo, and Mosaic, but at just 4.9% ABV and a pleasingly balanced 37 IBUs, you’ll find the cans emptying themselves at an astonishing rate.

Speaking of limited edition canned beers you may have already been hearing about, we’re also releasing “Extra! Extra!” this week. This one is a collaboration with our neighbors—you may have heard of them—at the Star Tribune. This Thursday, May 26th, is the Star Tribune’s 150th anniversary, and as part of their summer-long sesquicentennial celebration, we came up with a beer that’s both timeless and all-new. It’s an interpretation of the classic American Pale Ale style, but brewed with the addition of an experimental hop variety, dubbed simply “09326”. Extra! Extra! launches at our taproom on Thursday, and will be available—again, in very limited quantities—in 4-pack 16 oz cans in liquor stores this week as well.

EXTRA! EXTRA! American Pale Ale

BREWER'S NOTES ON EXTRA! EXTRA! FROM FULTON HEAD BREWER MIKE SALO

Extra! Extra! Pale Ale is an American pale ale made with American pilsner malt and high-quality German specialty malts. This beer features Cascade hops as well as a new experimental variety (09326) that is a daughter of Cascade. These ingredients come together to create a pleasantly crisp and aromatic pale ale with notes of citrus and tropical fruit.

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Brooklyn - Black Ops 2017

imageThis morning we get to see the latest approved packaging for Brooklyn Black Ops.  This stout age din Bourbon barrels will remain at 11.5%-AbV and this is the new 750ml bottle.
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Samuel Adams Updating Winter Lager Cans

imageYou may be thinking summer, but Samuel Adams is already planning winter.  This is the new can packaging for Samuel Adams Winter Lager and this “warm & festive” seasonal brew will be package din these new 12oz Ball Sam Cans.  Look for Winter Lager to hit 5.6%-AbV and 22 IBU.
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Abita Adding 30° 90° Gold Lager Cans

imageThis morning e get to see a new can coming from Abita Brewing in Abita Springs, LA.  This is 30° 90° Gold Lager and it is brewed with Pilsner malt.  The name refers to the longitude and latitude for New Orleans and this beer will roll in at 4.5%-AbV.  This is the 12oz Ball can, and stay tuned for release info.
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Mike Hess Brewing Announces New Branding

imageFrom Mike Hess Brewing:

Mike Hess Brewing Co. (MHB), one of Southern California’s fastest-growing and respected independent craft breweries, today unveiled their comprehensive new brand evolution, featuring three new canned beers, an all-new art design, and, by overwhelmingly popular demand, a return to the classic 12 oz. can.

Starting May 25th, cans of MHB’s award-winning craft beers—in all of their sleek, modern, redesigned glory—will be available at craft-conscious retail sellers throughout MHB’s distribution footprint, which includes fine craft beer bars and retailers, including small family-owned outlets as well as national chain accounts, across California, Colorado, and Arizona.

“Retaining the heritage of our brand was critical in this brand evolution,” explained Mike Hess, brewery founder and owner. “The folks at Mth Degree [MHB’s brand redesign agency] were able to honor our tradition and established look, providing us with a cohesive and exciting packaging system that jumps off the shelf, speaks to customers, and is, quite frankly, world class.”

The changes to MHB’s cans are more than just aesthetic: Joining the already strong lineup of MHB’s canned beers are (1) Grapefruit Solis, a citrusy twist on a classic San Diego-style IPA, (2) 4:59, a crushable and satisfying “little” IPA, and (3) Steel Beach, a rewarding American craft lager.

“We’re excited that our business is nimble enough to quickly give the people what they want,” explained MHB National Sales Director Greg Hess. “Grapefruit Solis is one of our taprooms’ top sellers. Adding it to our canned line, along with our two brand new beers, is going to make a lot of people very happy.”

MHB’s canned beer offerings will continue to feature the Open Mike™ top, a full aperture opening that allows the drinker’s sensory experience to start as soon as the can is opened. The packaging for each new six-pack showcases how the Open Mike™ tops function, along with a true-color representation of the beer inside.

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Iron Hill Expands Delaware Footprint, with Planned 14th Location: Rehoboth Beach

imageFrom Iron Hill:

Founders Kevin Finn, Mark Edelson and Kevin Davies are thrilled to announce that Iron Hill Brewery & Restaurant, the Mid-Atlantic region’s most-awarded and fastest-growing collection of brewpubs will open in Summer 2018 at 19791 Coastal Highway in Rehoboth Beach, just south of Tanger Outlets Rehoboth Beach. This will be the third Delaware location for the Wilmington-based company, and their 14th planned location on the East Coast. Since opening their original brewery and restaurant in Newark, DE in 1996, Iron Hill has remained dedicated to producing from-scratch food and hand-crafted beers in a warm and hospitable setting. Their 2016 equity investment from A&M Capital Opportunities positioned them to continue their plan for careful growth, with more brewer-driven locations expected to open over the next several years.



Finn, Edelson and Davies are viewed as innovative business leaders in their home state of Delaware and in the Mid-Atlantic region. They started Iron Hill at a time when small breweries were just beginning to gain mass appeal around the country and their forward-thinking concept – each individual location has their own head brewer – helped change overall perceptions about brewpubs. Delaware has seen a significant craft brewing boom in recent years and Iron Hill’s long-standing popularity among locals helped lead to the state tourism agency’s development of the Visit Delaware Beer, Wine and Spirits Trail in 2010. Iron Hill Rehoboth Beach will join fellow craft beer pioneer Dogfish Head Craft Brewery and six other breweries operating in Southern Delaware, one of the trendiest destinations for craft beer in the United States.



“As we continue to grow, we also wanted to deepen our commitment to our Delaware roots,” says President and Co-Founder Kevin Finn. “Our guests have long asked for us to open a location at the beach, and we are excited to join the thriving restaurant and brewing community in Rehoboth.”



Iron Hill has been widely recognized for their hands-on approach and ongoing charitable endeavors in the communities they serve, especially in Wilmington and Newark. Since 2005, the company has donated more than $260,000 to CureSearch for Children’s Cancer throughout the region, helped raise over $230,000 to support efforts of the Food Bank of Delaware in the past three years and given back over $70,000 in additional support to various charitable partners across Delaware alone over the past decade, including: Water is Life Kenya, UDance, Grand Opera House and Variety - The Children’s Charity.



Named after the historic Revolutionary War landmark in Delaware, where General George Washington battled the British, Iron Hill is among the most enduringly successful craft brewers in the United States. Their 20-year consecutive winning streak at the Great American Beer Festival (GABF) includes 45 total medals and is the longest by a craft brewery in GABF history. Iron Hill has also earned the coveted “World Champion Brewpub” title at the World Beer Cup (WBC) three times and Brewpub of the Year title at GABF once.



“We are excited to have one of the best restaurants in the Mid-Atlantic region join Coastal Station,” said Developer Todd Bariglio, who will begin construction on Coastal Station in June. “Coastal Station will be Delaware’s most premier real estate development and we couldn’t have asked for a better tenant than Iron Hill.”



Iron Hill Rehoboth Beach will reflect the same open and family-friendly atmosphere found inside all of their popular locations in the region. The menu will highlight their original chef-driven and brewery-inspired philosophy, with gentle nods to seasonal beers and regional ingredients, including their Gold Medal Stout dessert, an educational partnership with the University of Delaware that combines hand-churned chocolate ice cream with Iron Hill’s gold-medal-winning Russian Imperial Stout.



“We are very proud of our award-winning beers, but it is pairing these fine products with the creativity of our chefs that keeps guests coming back,” says Finn. “Whether it is using spent grain or malted barley spice in our from-scratch recipes, Iron Hill is committed to bringing out the best in beer and food.”

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2017 Fat Tire Tour de Fat, Asheville, NC (Video)

From New Belgium:

The Fat Tire Tour de Fat is back for its 18th season and this year without question will be the biggest and boldest yet.
[Buy tickets and get details at
https://www.newbelgium.com/tourdefat]

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Budweiser Sets Goal of Raising $1 Million for Folds of Honor via Limited Edition Patriotic Packaging

imageFrom Anheuser-Busch:

A portion of proceeds from every Budweiser America bottle and can sold this summer will celebrate American service men and women and provide educational scholarships to military families in need.

This summer, Budweiser is extending its lineup of patriotic packaging to feature America bottles and cans along with the introduction of military-inspired Camouflage aluminum bottles, both dedicated to the men and women of our Armed Forces. Continuing its longstanding support of those who serve, Budweiser is partnering with Folds of Honor for its sixth consecutive year to help raise funds and provide educational scholarships to families of fallen and disabled soldiers.

Since 2011, Budweiser has donated a total of $11 million to Folds of Honor, and this summer, Budweiser is hoping to increase that figure by another $1 million. For every Budweiser America bottle and can sold this week in the lead-up to Memorial Day (May 22-29), a portion of the proceeds, up to $1 million, will benefit the non-profit organization.

“Budweiser continues to be an amazing partner and member of the Folds of Honor family. Their unwavering commitment to service men and women along with veterans is truly commendable,” said Major Dan Rooney, founder and CEO of Folds of Honor. “The special Budweiser America packaging offers yet another way we can pay tribute to our troops and their families, especially before this honorable weekend.”

Budweiser’s limited-edition Camouflage aluminums reflect the brand’s long-standing appreciation for the men and women of our Armed Forces. Shrouded in Camouflage fatigue, the aluminum labels were modified when creating the commemorative bottle. Some notable updates include a letter of gratitude in place of its brand credo, lyrics from “The Star Spangled Banner,” and “E Pluribus Unum” - the de facto motto of the United States meaning “out of many, one.” The toast written at the bottles’ base serves as an acknowledgement to all veterans, including the recognized military service of Anheuser-Busch’s own veteran workforce.

“Our goal is to remind Budweiser drinkers of the courage and sacrifice made by all American service men and women who protect our nation and our freedoms,” said Ricardo Marques, vice president, Budweiser. “We’re proud to serve those who serve, from our very own veteran employees to military families across the country. Through our longstanding partnership with Folds of Honor and the release of our America packaging, we hope to help even more veterans receive the support they deserve to pursue their dreams.”----

For more information, check out Budweiser on YouTube, Twitter, Instagram and Facebook.

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Coors Light Adding NBA Official Partner Cans

imageToday we get to see the new packaging for the Coors Light NBA Official Partner cans.  These 12oz cans highlight various NBA teams and the beer remains at 4.1%-AbV and 102 calories per 12oz serving.  We also have the 10oz packaging for Puerto Rico.imageimageimageimageimageimageimageimageimageimageimage

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The World's Most Refreshing Beer Introduces New Sustainability Initiative: EveryOneCan

imageFrom Coors Light:

CHICAGO, IL  May 24, 2017 Since pioneering the recyclable aluminum can, Coors Brewing has been a leader in sustainable brewing practices. This summer, the World's Most Refreshing Beer is continuing its rich tradition in sustainability by introducing EveryOneCan, a summer-long program that underscores the commitment we all can make to sustainability.

EveryOneCan is a nationwide program built on the principle that everyone, from brewers to bartenders to consumers, can and should strive to practice environmental stewardship.

The program includes a partnership with TerraCycle, the global leader in collecting and repurposing hard-to-recycle waste. Working with TerraCycle and other partners, Coors Light will reduce environmental impact in a variety of ways, including rewarding consumers with cooler bags made from recycled vinyl advertisements and grills made from recycled kegs.

"Bill Coors pioneered the recyclable aluminum can. Now, an aluminum can has the potential to get back on the shelf in only 60 days," said Zach Fatla, Coors Light senior marketing manager. "We're proud to be making strides, and creating a more sustainable world is a mountain Coors Light has always accepted as one worth climbing. EveryOneCan is based on the idea that everyone has the ability to have a positive impact on the environment, and we hope we can lead the way, working together with our drinkers."

These upcycling initiatives are the most recent additions to The Silver Bullet's history of innovation in energy, waste reduction and waste conservation. To date, Coors Light has built the most powerful U.S. solar array at any one brewery, in Irwindale, Calif., which can produce the equivalent of 22 million beers per year powered by the sun. Additionally, the brand is continuously searching for ways to decrease the impact of production, and in 2016, Coors Light cut its aluminum usage by 3.8 million pounds.

In addition to partnering with TerraCycle, Coors Light is working with baseball teams across the country to spotlight sustainability efforts that are taking place in stadiums. The Arizona Diamondbacks, Atlanta Braves, Colorado Rockies, San Francisco Giants, Seattle Mariners and Angels Baseball all will partner with Coors Light on sustainability initiatives this season. Coors Light will take these initiatives beyond the diamond as well, helping the Carolina Country Music Fest decrease the environmental impact the festival will have on the Myrtle Beach, S.C., community.----

For more information about the sustainability efforts being made by Coors Light, visit CoorsLight.com, Facebook.com/CoorsLight, @CoorsLight on Twitter and YouTube.com/CoorsLight.

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Oakshire Brewing - Gos̈e To 11

imageHere’s the latest bottle packaging coming for Go

e To 11 from Oakshire Brewing in Eugene, OR.  This wheat ale brewed with sea salt and coriander is a seasonal release that will be packaged in 22oz bottles.  Look for Go

e To 11 to hit 4.5%-AbV and 11 IBU.
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Funky Buddha Announces Get Pitted Barrel-Aged Sour

imageFrom Funky Buddha:

Grab a glass, pop the top, and prepare to get pitted in waves of flavor!

We’re proud to announce our latest special release: Get Pitted, a funkadelic red ale inoculated with wild yeast and aged in Cabernet barrels filled with tart cherries. Get Pitted is set to be released in our tap room in mid-June. 22 ounce bottle will go on sale for $25 with limits and a release date TBD.

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Reinhart Foods Launches the First "Light" Beverage in the Canadian Cider Category

imageFrom Reinhart Foods:

New cider promises to be the 'apple' of your eye this summer

TORONTO, May 24, 2017 - Reinhart Foods is launching Reinhart's Red Apple Light Cider, the first light product of its kind in the Canadian cider market at 3.8% ABV. As consumers are increasingly aware of what goes into their food and drink, Reinhart's cider is proudly made with one single ingredient - apple cider – without any artificial flavours or colours added. Reinhart's will be sold in 473 mL cans for $3.20 each at the LCBO and select grocery retailers across Ontario.

Reinhart's Red Apple Light Cider is the first alcoholic beverage created by family-owned Reinhart Foods Ltd., which originally made apple products over 100 years ago. Reinhart is now expanding into Canadian craft cider, with emphasis on local sourcing and quality craftsmanship. Each batch of cider is crafted in Stayner, Ontario and uses only Ontario orchard apples, without any added flavours or sugars, giving Reinhart's cider the most authentic, natural, and fresh apple flavour.

According to the latest LCBO annual report, Ontario craft cider rose by 54%. However, the category does not have a cider that fits the light ABV profile.

"Reinhart's Light Cider meets the two-pronged desire for a light beverage and a 'natural and clean' ingredient list," says Scott Singer, General Manager, and third-generation family member of Reinhart Foods. "Consumers are looking for natural ingredients and lighter beverage options. With the help from our team of specialists at Niagara College, we worked very hard to perfect the taste of pure apples in this cider. We believe that its crisp flavour and pure ingredients, coupled with its small-town care will be what draws consumers."

As Reinhart Foods began as a cidery producing apple products in 1910, they are excited to return back to their roots. 

"From production and development to manufacturing, the entire process was done from the hearts and hands of our team right here in Ontario," says Singer. "We're very proud of the products our staff makes at Reinhart's and we're excited to share this venture with them. We know our employees take the utmost care in making this cider because they are passionate about what they do and it beams with Stayner pride."----

For more information on Reinhart's Light Cider, visit www.reinhartscider.ca.

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