Tröegs Introduces Joyous IPA & Perpetual Haze

From Tröegs:

Introducing Joyous IPA

The Hop Cycle, our popular rotating IPA series, is set to renew with a brand new beer to usher in spring!
Meet Joyous IPA. The muse for Joyous is a fresh and bright yeast strain called Hothead Kveik. We harmonize with its vibrant tropical profile through a combination of aromatic Citra, Sabro and Azacca hops. With soft notes of tangelo, juicy papaya and subtle coconut, this refreshing IPA tops our list of sure signs that another joyous spring has sprung.
Look for Joyous on draft and in 12-oz. bottles and cans everywhere Tröegs beer is sold starting the first week of February!
ABV: 6.5%
We taste: tangelo, juicy papaya, subtle coconut

Here’s the full Press Release:

Tröegs Independent Brewing announces the release of its new IPA for spring, Joyous. The beer joins the brewery’s popular Hop Cycle line-up of seasonally rotating IPAs.

The muse for Joyous is a fresh and bright yeast strain called Hothead Kveik. Its vibrant tropical profile harmonizes with a combination of aromatic Citra, Sabro and Azacca hops to evoke soft notes of tangelo, juicy papaya and subtle coconut.

Joyous is the first Hop Cycle beer to emerge from Tröegs' Scratch Lab, a new 3-barrel BrauKon nano brewhouse designed to replicate the temperature controls, pressure and geometry of the 15-bbl Scratch system and 100-bbl production brewhouse.

“With the Scratch Lab, we can break up 15-barrel brews into nano batches,” says Brewing Manager Tim Mayhew. “That allows us to test things like dry-hop combinations and yeast strains side-by-side. We used to wait weeks between batches.”

Joyous IPA is available on draft and in 12-ounce bottles and cans everywhere Tröegs beer is sold.

To learn more about Joyous, including a virtual tasting of the beer, please read the full story on our blog. 

Perpetual Haze: Limited Draft Release

Look what's on draft at our brewery today! Think of this as Perpetual IPA’s hazy alter ego – a fraternal twin with the DNA of the original and the grain bill of a modern-day hazy. Front and center are Cashmere’s notes of melon and tropical coconut, while Citra adds juicy nectarine and stone fruit. Thanks to the haze from the unmalted wheat, this hazy take on our iconic Imperial Pale Ale just hits different. Perpetual Haze is available starting today, and it's only available on draft at the brewery!
ABV: 7.5%
We taste: juicy citrus, stone fruit, hint of tropical coconut

Order Perpetual Haze To-Go Curbside

Coming Soon: Grand Cacao

You may recall that we gave you all a sneak peek of a brand new beer in our Most Wonderful Beer of the Year holiday variety pack. Well, we're happy to introduce this velvety smooth chocolate stout as the newest beer to our year-round roster for 2021… and just in time for Valentine's Day!
Welcome to Grand Cacao. This deliciously decadent stout is built on a foundation of rich chocolate malt, caramel malt and roasted barley. Cold-steeping on Peruvian cacao nibs and natural vanilla doubles down on the smooth symphony of chocolate, and a splash of milk sugar delivers a velvety sweet and creamy finish.
Come mid-February, keep your eyes open for Grand Cacao on draft and in 12-oz. bottles everywhere our beer is sold!
ABV: 6.5%
We taste: milk chocolate, roasty grain, hints of sweet cream

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