We really screwed up. We lashed out to one of our customers who made a negative comment about our beer on a beer group on social media. We made it personal. And have sent him messages in very poor taste. This is unacceptable and it was wrong.
This is unprofessional and we take full responsibility. Gus Erickson - thank you for giving us a chance and please accept our deepest apology for sending you hateful messages.
We would also like to reassure you that we accept people from all walks of life, any and all sexual orientation, color, gender, opinion.
If you can follow along with any of this…as I understand it, a customer (Gus Erikson) complained about a Dystopian State beer on social media. He claimed it was the only brewery he visits where he has to spit the beer out. This prompted a number of nasty private responses from co-owner Lana Adzhigiery and head brewer Shane McElwrath that of course found their way on to social media.
This prompted a pretty significant backlash including a series of people rating Dystopian State VERY poorly on Untappd…which then prompted Untappd to temporarily suspend check-ins for their beer.
So THIS is the beer-world we now live in…
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