From Troegs:
Here’s a sneak peek of the new art for Troegenator Double Bock and HopBack Amber Ale coming in November! As you can see from these various sketches and adaptations, both ‘Nator and HopBack went through a few incarnations before we landed on fresh interpretations of two of our most iconic beers. Over the next few weeks leading up to the new art launch, we’ll be sharing more sneak peeks of year-round beers via Instagram. Be sure to follow @troegsbeer for more on the new art of Tröegs!
Master of Pumpkins
With summer in the rearview mirror, the time is right for pumpkin beer! Master of Pumpkins is now available in 4-packs and cases of 375mL cork & cage bottles across our entire distribution footprint, as well as on draft in our Tasting Room. You can also pick some up in our General Store at the brewery. Conjuring the essence of the fall season, Master of Pumpkins combines roasted pumpkins and traditional pie spices with French saison yeast to release a palate of vanilla, cinnamon, clove, nutmeg, ginger, and honey.
Annual Fresh Hop Ale
The hop harvest window is a short one. Hops harvested too early can lose essential flavors and aromas; too late, and you get off-flavors of onion and garlic. Recently, Tröegs sent two teams to Yakima, WA to select our hop lots for the upcoming year. Widely regarded as the hop capital of the world, the Yakima Valley region is the largest supplier of hops in the United States. The teams spent a few days strolling the vast fields and hand-selecting some of our most widely-used varieties including Cascade, Chinook, Citra, Centennial, Mt. Hood and Willamette. “It’s a critical trip for us each year,” said John Trogner. “It allows us to really get our hands dirty and take an active role in selecting the right hops for our beers.” You can visit the Yakima Valley vicariously through our current Scratch Fresh Hop Ale, brewed with wet Mosaic hop cones harvested, packaged and delivered to the brewery all within 48 hours. Our Fresh Hop Ale is available on draft in the Tasting Room or via growler fill to enjoy at home. We’ll also have bottles, 6-packs and cases available through the General Store.
The Start of Elf Season
The Mad Elf, our cheerful holiday ale, makes its return to beer shelves in bottles on Monday, October 12 for bottles, followed by draft on Monday, November 16. Brewed with sweet and sour cherries, local PA honey and chocolate malt, then fermented and aged with a spicy Belgian yeast strain, this ruby red ale boasts significant warming strength that underlies its pleasant yet intriguing flavor. Since Mad Elf is always one of our most popular releases of the year, make sure to stock up for the holiday season before he scampers away until next year.
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