Inspired by Black Butte Porter, contests kick off today for participants to vie for two Breedlove custom guitars
June 2, 2014 - Bend, Oregon - Breedlove Stringed Instruments and Deschutes Breweryhave come together to create two contests to give away custom Oregon Series Concert Guitars to lucky winners. Inspired by Deschutes Brewery's flagship Black Butte Porter, participants will have two ways to win: by composing a ballad to Black Butte Porter or by finding the traveling Black Butte Porter tap handle crafted from a mandolin neck, which will be pouring in bars and restaurants around Oregon that sell Deschutes beer.
"Collaborations are about bringing together the strengths of multiple parties, and this one between two Bend-based companies is truly unique," said Jeff Billingsley, marketing director for the brewery. "Breedlove's commitment to quality and craftsmanship aligns closely with our own values and we're looking forward to seeing what our fans come up with."
The first contest is the "singer songwriter" competition in which participants will create an original song inspired by Black Butte Porter. They will record and submit the song and the top three contestants will travel to Bend, Oregon to perform their songs at the annual Bend Fall Festival. All three will receive a prize, but only the first place winner will play a dedicated set at the festival and take home the Breedlove guitar with a custom Black Butte Porter inlay.
"They craft beer, we craft sound, and we are excited to find another Oregonian to craft a song," said Chris Steele, director of marketing for Breedlove.
The second way to win is by visiting establishments all around Oregon that sell Deschutes beer. There will be 10 custom mandolin neck beer tap handles traveling around to different accounts within the state. If a participant finds one, all they need to do is snap a photo and submit it via Instagram using the hashtag #BBPBreedlove between today and August 1. A winner will be randomly selected from the submitted photos.
Official contest rules are available at:http://www.deschutesbrewery.com/bbpbreedlove
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