From our pal Jamie Bartholomaus at Foothills Brewing:
One of the top providers of craft beer in the southeastern U.S., Foothills is one of only 12 beer vendors in the country that achieved greater than $1MM in new product dollar sales in 2013. That list is headed by Anheuser-Busch InBev and MillerCoors Brewing, and includes craft beer stalwarts Boston Beer Company and New Belgium Brewing Company.
Foothills' 2013 success occurred largely on the strength of Hoppyum IPA 6-packs, which, according to Chicago-based marketing research firm IRI, was the 5th-best selling new craft beer bottle 6-pack in the entire country, and the 8th-best selling new package overall.
That accomplishment is especially impressive given the beers listed with Hoppyum, most of which enjoy national distribution. Foothills currently distributes to four states and Washington D.C.
"We continue to enjoy the good fortune of a dedicated following," said Jamie Bartholomaus, president and brewmaster at Foothills. "It's those loyal customers who have stayed with us over the years that keep our beer in high demand."
Sales Director Rob Ulick agreed, adding, "Our brands have prospered with the hard work and support of our wholesale and retail business partners. The relationships we've developed with them over the last year have really energized our company and our brands."
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