Great Lakes New Hop Madness Double IPA Coming 4/20

13 April 2017

imageFrom Great Lakes:

Formidable! Maniacal! Juicy! Hop mania is sweeping the land with the arrival of Hop Madness Double IPA! They said it couldn’t be done, but our hop-crazed brewers achieved shockingly rich fruit and pine flavors by adding heaps of hops to each stage of the brewing process. Lunacy, you say? Perhaps. But one sip of our new Double IPA will send your taste buds into a delightful frenzy!

The hysteria begins as Hop Madness Double IPA arrives in 4-pack and draft throughout our distribution footprint beginning April 24, 2017. Hop Madness will be available at the GLBC Brewpub and Gift Shop beginning Thursday, April 20, 2017.

RELEASE DETAILS:
Brewpub Tapping: Beginning Thursday, April 20
GLBC Gift Shop: Beginning Thursday, April 20
GLBC Market Distribution: Beginning Monday, April 24

IN THE BOTTLE:
Flavor: Maniacally dry-hopped, with a frenzy of juicy aromas and formidable pine finish
ABV: 8.0%
IBU: 80
Pairs with: Spicy foods, milder blue cheeses, and midnight movies
Malts: Harrington 2-Row Base Malt, Crystal 45
Hops: Simcoe, Warrior, Azacca

ON THE BOTTLE:
If you dare, look deep within our label artwork’s hypnotic circles where you’ll uncover our mad scientist Brewmaster’s calculation for IBU (International Bittering Units), his way of satisfying our hophead customers’ fervid quest for that tantalizing green plant!

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