27 September 2016
Seattle Cider & Two Beers brewing have announced a merger with French farmer-run cooperative Agrial. The two Seattle based companies – which share the same leadership team and have seen immense growth over the past few years – will continue to operate independently in Seattle, while merging with the leading French cider producer.
The merger and further partnership will help Seattle Cider Company and Two Beers Brewing grow through Agrial’s international distribution network, gaining access to developing craft beer and cider communities around the world. It will also allow for needed capital expansion projects for the growing brewery and the cidery. Additionally, the partnership provides Agrial with the opportunity to gain access to the American craft cider and beer market, as well as distribute a selection of its French cidre brand, Louis Raison, to the US.
“The amazing growth and expansion we’ve seen over the past three years has taken us by surprise, and as I looked at where I wanted to take Seattle Cider Company and Two Beers Brewing into the future, I knew we would need a partner to be able to achieve our long term goals,” said Joel VandenBrink, founder and CEO of Seattle Cider Company and Two Beers Brewing. “Agrial has impressed me with their belief in our mission and vision, and even more so with their desire to support Seattle Cider Company and Two Beers Brewing Co. as we continue to grow our brands the way we have in the past.”
Through the partnership, Seattle Cider Company, Two Beers Brewing and Agrial remain dedicated to product quality, as well as maintaining the culture and dedication to craft built by Seattle Cider Company and Two Beers Brewing. Seattle Cider Company and Two Beers Brewing will continue to operate independently in Seattle, maintaining control of the day-to-day operations. Joel VandenBrink, founder of both companies, will remain as CEO. Leadership, staff, brewers, cidermakers, distributors and most importantly, the beer and cider people have come to know and love from the two companies will also remain the same.
“Seattle Cider Company has changed the face of cider in the United States in the past three years and it’s been exciting to watch. We’re thrilled to now be a part of it, and watch the companies continue to push the boundaries of cider and beer in the US and beyond. We feel strongly about the success of these brands, and share the same vision and mindset Joel has set forth for the companies,” added Franck Malinowski, the historical CEO of Agrial’s beverage division.
Seattle Cider Company, which celebrated three years in August, has quickly grown to become Washington’s largest cidery, seeing an expected production of 21,000 barrels in 2016. Now available in 12 states, it continues to push the boundaries of craft cider. Two Beers Brewing, nearing its ninth anniversary in November, continues to grow as one of Seattle’s beloved craft breweries, expecting to reach 8,000 barrels in 2016.
Famous for traditional French cidre, as well as a variety of brands valuing farmer developed products, Agrial is the number one cidre producer and seller in France. One of its missions is to support entrepreneurs transforming apples into value-added beverages and apples products. Owned by a large community of growers, Agrial offers more than 100 years of experience, a dedicated quality and innovation team, and distribution connections in more than 30 countries.
Cascadia Capital is serving as exclusive financial advisor to Two Beers Brewing and Seattle Cider Company in the transaction, while Miller Nash is serving as legal counsel.
For more information about the joint venture and thoughts from Joel VandenBrink, founder of Two Beers Brewing and Seattle Cider Company, visit the company’s blog at seattlecidercompany.com and twobeersbrewing.com.