Vista, CA & Nampa, ID – March 14th, 2025. Mother Earth is continuing their rotating HIPA Series, Project X, with the release of a new Citra, Strata, and Nelson-hopped brew.
Free Fall, as it is aptly named, starts with custom label art from the likes of Leandro Costa Machado – A digital artist hailing from Brazil. Artistically stylized as MACHADOXLEAO,
Machado is known for using “Vibrant colors at the edge of saturation” in his work, a method exemplified in Free Fall’s cover.
Mother Earth’s describes its newest Hazy IPA as medium to full bodied, thanks to a heavy adjunct grain bill of oats and wheat on top of Pale 2-Row, creating a characteristic haze and
sturdy mid-palate. The hop trio of Strata, Citra, and Nelson needs no introduction but serves to really bring forward fruit expressions with a dank edge. Strawberry and peach preserves kick off a medley of fruit flavor that also leans into mango, lime, and passionfruit, with an herbal, kush-
like finish.
Free Fall is rolling out across Mother Earth’s full distribution network this month in 16oz cans and on draft. Customers are urged to use the brewery’s beer finder (motherearthbrewco.com/locator) or to visit their CA and ID tasting rooms this weekend for an
early preview.
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About Mother Earth
Mother Earth Brew Co. develops hand crafted artisanal ales in year-round, as well as seasonal and specialty offerings. With multi-state as well as international distribution serviced by breweries in Vista, CA and Nampa, ID; Mother Earth’s award-winning beers help define and maintain the standard of excellence expected of independent craft brewers.
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