AleSmith Brewing Company and Anvil of Hope Kick Off Annual Holiday Fundraiser to Benefit Local Families and Communities


From AleSmith:

Local Brewery and Non-Profit Raise Money for San Diego Community

SAN DIEGO, CA  (December 2024) –AleSmith Brewing Company, in partnership with their nonprofit Anvil of Hope, is excited to announce the launch of their Annual Holiday Fundraiser, starting on Giving Tuesday and running for 10 days. This year’s fundraiser will feature a charity auction filled with exclusive prizes, one-of-a-kind experiences, and unique items, all aimed at raising funds to support local families and children in need. The auction will run from Giving Tuesday through Friday, December 13th at 4pm.  zzubreebym

In addition to the auction, AleSmith and Anvil of Hope are hosting several community-driven initiatives, including a canned food drive and a Giving Tree collection. Don’t miss the Ugly Sweater Party on Thursday, December 5th, at AleSmith’s Tasting Room, where the community will come together to celebrate the launch of the fundraiser and raise critical funds to support Anvil of Hope’s mission.

How to Participate:

  • Auction: The online auction starts Giving Tuesday and runs for 10 days. Place your bids on exclusive items and experiences at this link.
  • Canned Food Drive: AleSmith and Anvil of Hope are collecting canned goods and non-perishable food items to support those facing hunger this holiday season. Drop-off bins are located at the AleSmith Tasting Room, and your donations will help provide meals to those in need across San Diego County.
  • Giving Tree: Choose from over 300 ornaments from the Giving Tree at the AleSmith Tasting Room, each representing a child in grades K-12 who could use a little extra holiday magic. AleSmith and Anvil of Hope are collecting unwrapped gifts for these children through Friday, December 13th. Your contributions help bring joy and hope to local families this holiday season.
  • Ugly Sweater Party: Join us on Thursday, December 5th 5:30-8:30, at the AleSmith Tasting Room for the Ugly Sweater Party. Prizes, games, and holiday cheer await! RSVP here.

Anvil of Hope's Mission & Community Impact:

This holiday season, AleSmith and Anvil of Hope are more committed than ever to their mission of breaking the cycle of poverty and ensuring that everyone has the opportunity to thrive and prosper. Anvil of Hope, founded by AleSmith owners Peter and Vicky Zien, provides essential programs to at-risk youth and families, including mentoring, career and life skills training, and youth enrichment. These initiatives help strengthen the local community and empower individuals to achieve their full potential.

“Our mission is at the heart of everything we do, and the holidays are a time when we want to make sure that no family or child is left behind,” said Vicky Zien, Owner of AleSmith Brewing and Founder of Anvil of Hope. “We’re incredibly proud of the programs that we’re able to fund, and this fundraiser is essential to ensuring we can continue to make a lasting impact in 2025.”

Get Involved and Make a Difference:

AleSmith Brewing Company and Anvil of Hope invite you to make this holiday season special by joining the Annual Holiday Fundraiser. Your participation, whether through the auction, donating food or gifts, or attending the Ugly Sweater Party, will directly support local families and children in need. Together, we can break the cycle of poverty, bring joy to those facing hardship, and help create a brighter future for our community. Don’t miss the chance to make a difference—every contribution counts!

“This holiday drive to help those in need across the region wouldn’t be possible without the great community partnerships we have established at AleSmith” said Brandon Richards, President of AleSmith. ​“We’re thankful for our Community Partners, such as Ryan Companies, Equity Street Capital, Sons & Dotters Old Fashioned, The Barn Redefined, and Morrison Insurance Services, to name a few.” He also noted, that several other businesses and individuals have generously contributed to this year’s auction, helping make it a success.

Follow AleSmith Brewing Company and Anvil of Hope on social media for updates and more ways to get involved.

 

ABOUT ALESMITH BREWING COMPANY:

Forged in 1995, AleSmith has been recognized by consumers and critics alike as one of the world’s foremost craft brewing companies behind accolades, including medals won at prestigious national and international beer competitions. In addition to being well established within its hometown of San Diego, AleSmith was acknowledged by the RateBeer community as the Top Brewer in California and the 4th Best Brewery in the World in 2017. AleSmith also received the Champion Brewery Award for the past three years at the San Diego International Beer Competition and was named Small Brewing Company of the Year at the Great American Beer Festival in 2008. AleSmith is celebrating its 28th year in business and occupies a 109,942-square-foot facility with a state-of-the-art brewery. AleSmith is currently ranked #9 out of 33,000+ breweries worldwide on RateBeer.com.

ABOUT ANVIL OF HOPE:

Anvil of Hope is a nonprofit organization founded by Peter and Vicky Zien with a mission to break the cycle of poverty and provide opportunities for at-risk youth and families to thrive. Through mentoring, youth enrichment programs, and career and life skills training, Anvil of Hope helps individuals and families build a brighter future. By empowering people with the tools they need to pursue education, gain employment, and create sustainable paths to success, Anvil of Hope is working to ensure that everyone has the chance to thrive.

KEEP UP WITH ANVIL OF HOPE ON SOCIAL MEDIA:

Click on any of the social links below to follow us @anvilofhope.

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