December 1, 2022, Haikou, China
Camus Cognac officially entered Hainan Haikou International Duty-Free City, creating the brand's first cognac gallery in the world with 621 square meters
Opening the largest boutique in the brand's history (and as of today the largest boutique of the global history of Cognac) is a millestone…. But to dedicate it to the world of XO and above is the statement of the brand towards the world of ultimate luxury.
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From the iconic decanter of the latest intense XO released in Paris in September 2022 to the ultimate creation from the Ateliers Camus this space is the true flagship of the vision developed by Cyril and Alexa Camus over the last decade.
This luxury cognac gallery is an expression of French savoir-faire and the brand’s ongoing quest for beauty and refinement.
This is also the proof of ultimate craftsmanship in all the details developed by the Maison and the true expression of the state of mind of the first independent house of Cognac since 1863.
The team at the Camus Hainan boutique opening.
Cyril and Alexa Camus at the Palace of La Légion d'Honneur for the launch of the new Intense XO.
Board members, Eric Dew CEO of Camus Yuanliu, Ryan Camus, and
Zhao Feng, deputy general manager of China Tourism Group CDFG.
Camus, the most intense Cognac house in the world.
The new boutique of Hainan will offer a unique the most exquisite selection of Camus' collection ever.
As the pinnacle of this move upmarket, the Hainan boutique will offer custom-made creations from Les Ateliers Camus. Launched in 2018, Les Ateliers Camus have drawn the concept of couture cognac.
Camus Tasting Table and Camus Jubilee 5.50, Camus 4.160 Cuvée, Camus Jubilée 5.50.
Then the journey continues with a wonderful tour in the world of the signature products of the brand. The Cuvée series , the Extra universe, the intense XO iconic decanter, the Borderies single estate perfection, …. raising the aim of the brand to bring back the Cognac at the center of the table….
The 4.160 Cuvée, the Extra, the XO and The Borderies Single Estate.
Life experience will also take place at its best thank to the ultimate expression of the worldwide acclaimed “master blender”. Another invention of the family reflecting the patented concept of Camus’s distillery process named ‘Instensity’©….
The Master Blender experience at the Camus gallery.
Guardian of this long-standing tradition, Cyril Camus, President of the French Camus Wine Group and the fifth-generation descendant of the Camus family, was very proud to let his son Ryan lead this opening. This brought Cyril 25 years ago when he was assisting his father Jean-Paul Camus in the same situation… the beauty of family organization and the spirit of family entrepreneurship…
Ryan Camus, the sixth-generation family representative of the Camus Cognac family and the liquor manager of the French Camus Wine Group, specially mentioned, "The Camus Cognac Gallery Boutique, as our first Cognac gallery in the world, and is the largest boutique in the history of Camus, aiming to bring consumers an immersive Camus’s experience and set a model of exclusive customization created by our family”.
Ryan Camus
Cyril Camus and Jean-Paul Camus.
Camus an independent family organization since 1863.
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