From Yuengling:
POTTSVILLE, PA ., May 4, 2021 —The Yuengling Company LLC, a joint venture between D.G. Yuengling & Son, Inc., America’s Oldest Brewery® and Molson Coors Beverage Company, today announced its new wholesaler partners selected to sell Yuengling’s iconic portfolio of beer brands in Texas.
This announcement marks the next step in the brewery’s westward expansion as it brings its iconic brands to Texas for the first time. The Yuengling Company will widen the reach of D.G. Yuengling & Son, Inc.’s sought after brands beyond its current 22-state East Coast footprint, providing access to the brewery’s portfolio to millions of beer fans in the Lone Star state. Consumers in Texas can expect The Yuengling Company to begin rolling out its great beers to bars, restaurants and retail locations in early fall 2021.
The distributors selected to represent The Yuengling Company’s portfolio in Texas include:
- Andrews Distributing
- Capitol Wright
- Faust Distributing Company
- Fisher 59
- Frio Distributing
- GG Distributing Company
- Giglio Distributing
- Glazers Beer and Beverage
- Great Plains
- Houston Distributing Company
- Keg 1 O’Neal LLC
- Kristen Distributing Company
- Reed Beverage
- Southern Laredo
“We are thrilled to be bringing Yuengling beer to Texas as part of our new venture and could not be more grateful to partner with such an amazing group of passionate distributors,” said Wendy Yuengling, Chief Administrative Officer and 6th generation family member, D.G. Yuengling & Son, Inc. and Chair of The Yuengling Company’s board of managers. “We’re working through the details of our launch plans and anticipate that our beer will be available in select stores across the state by early fall.”
“This team of Texas distributors will play a crucial role as the Yuengling legacy continues on into Texas,” said Pat Pikunas, General Manager, The Yuengling Company. “Through their hard work, beer drinkers in Texas will soon be able to enjoy Yuengling beers in their favorite bars, restaurants, and stores across the entire state.”
Yuengling’s beers will be brewed locally by Texans at the Molson Coors Ft. Worth brewery. The Yuengling family and its team of brewers are working hand-in-hand with the skilled team at Molson Coors to ensure the iconic Yuengling recipes are artfully maintained, and that they deliver the rich tradition and quality that is expected from America’s Oldest Brewery.
The Yuengling Company will oversee expansion into Texas and any other western markets, outside of Yuengling’s existing 22-state footprint plus any future New England Expansion.
About The Yuengling Company
Formed in September 2020, The Yuengling Company LLC is a joint venture between D.G. Yuengling & Son, Inc., America’s Oldest Brewery®, and the Molson Coors Beverage Company. Headquartered in Ft. Worth, Texas, The Yuengling Company will manage market expansion going west and lead all facets of the business in new markets beyond the 192 year old brewer’s existing 22-state footprint, which will include future D.G. Yuengling & Son, Inc.’s New England expansion.
About D.G. Yuengling & Son, Inc.
D.G. Yuengling & Son, Inc., America’s Oldest Brewery®, is family-owned and operated since 1829. Now sold in 22 states, production is supported by two breweries in Pottsville, PA and one in Tampa, FL. Principal beer brands include Yuengling® Traditional Lager, Light Lager, Black & Tan, Golden Pilsner, Premium, Light, Dark Brewed Porter, Lord Chesterfield Ale®, Oktoberfest, Yuengling Hershey’s Chocolate Porter, FLIGHT by Yuengling, and Raging Eagle Mango Beer. Get news, updates and access media images at https://www.yuengling.com/news. For more information about Yuengling and to stay up to date on the latest news and excitement from America's Oldest Brewery, follow our Facebook page (https://www.facebook.com/Yuengling), follow us on Twitter (https://twitter.com/Yuengling_Beer) and Instagram (https://www.instagram.com/yuenglingbeer/).
About Molson Coors
For over two centuries Molson Coors has been brewing beverages that unite people for all of life’s moments. From Coors Light, Miller Lite, Molson Canadian, Carling, and Staropramen to Coors Banquet, Blue Moon Belgian White, Blue Moon LightSky, Vizzy, Leinenkugel’s Summer Shandy, Creemore Springs and more, Molson Coors produces some of the most beloved and iconic beer brands ever made. While the company’s history is rooted in beer, Molson Coors offers a modern portfolio that expands beyond the beer aisle as well. To learn more about Molson Coors Beverage Company, visit molsoncoors.com, MolsonCoorsOurImprint.com or on Twitter through @MolsonCoors.
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