From Cask (#checktodaysdate):
(Calgary, Alberta, Canada) – Cask Brewing Systems -- the company that
invented micro-canning equipment for craft brewers -- is announcing another
revolutionary package and canning machine for craft brewers.
Cask’s new package –The Cag -- combines the portability, recyclability and
freshness-keeping power of the aluminum can with the beer industry’s draft beer
mainstay, the stainless steel keg.
“We think The Cag will revolutionize craft beer packaging and the buying and
dispensing of beer for parties around the world,” says Cask founder Peter Love.
Each Cag is made of light-gauge aluminum, holds 15.5 US gallons of beer and
stands 36 inches tall. “We call it the ‘really, really tallboy,’” says Cask spokesman
Marty Jones.
For draft beer lovers, Cask offers a special tap that mounts at the bottom of The
Cag.
“With a Cag,” Love says, “consumers no longer need to put down deposits for
kegs and taps or have heavy and costly dispensing equipment. And when your
Cag is empty you just crush it down and toss it in your pocket or recycling bin.”
To fill and seam Cags, Cask created another pioneering new machine. The ACS
XXL fills five Cags at a time and requires just 22 square feet of brewery space.
The worlds’ largest micro-canning machine, the ACS XXL will be available this
spring in time for a new “Cag Party” promotional campaign from Cask.
“But we do not recommend Cag stands or shotgunning of these new vessels,”
Jones points out.
Cask officials say The Cag is already creating a big buzz among beer can
collectors. The company is also discovering some unexpected benefits from its
new package.
“Aluminum cans have long been the world’s most recycled beverage package”
Peter Love says. “But we’re getting an amazing 100% recycle rate with The
Cag.”
Each empty Cag provides about $32 USD in recycling funds.
“In our test trials,” Love adds, "The Cag has also been well received by outdoor-
minded beer lovers. They love to ‘Cag it in, Cag it out’ when enjoying beer in the
backcountry.”
Cask officials say they hope to have a giant foam “koozie” available for The Cag
by June 1.
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