/ / / / Anheuser-Busch To Rebrand Bass In U.S. As Trademark No 1 Premium Ale

Anheuser-Busch To Rebrand Bass In U.S. As Trademark No 1 Premium Ale


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An interesting change coming to Bass Beer in the U.S. as Anheuser-Busch has decided to rebrand with the name Bass imageTrademark No 1 Premium Pale Ale.  This name acknowledges that Bass was the first Trademark procured in the UK and it celebrates the history of the beer & brand.  Watch for the beer to hit the U.S. markets in 500ml bottles.  This beer will come in at 4.4% ABV.  Stay tuned as I will bring you the actual label as soon as it is approved.

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