14 December 2016
Cascade Brewing has signed on with Day One Distribution to handle sales and distribution for Cascade Brewing beers in its home state of Oregon. This marks a significant step for Cascade, which up to this point, has self-distributed to more than 35 in-state accounts.
“The decision to go with a distributor partner in Oregon for the Cascade sour beer portfolio was a decision we had discussed for many months,” stated Tim Larrance, VP of sales and marketing. “We decided it was time to focus more on production than distribution. We found a great partner in Day One and its founder, Robby Roda.”
Roda has strong ties with Cascade Brewing, having served as the brewery’s sales director for two years. He has a depth of knowledge of the Cascade brands and is well versed in the process in making and selling high-quality barrel-aged sour beer.
Day One Distribution is planning a number of events in early January with key Cascade accounts to celebrate the new partnership. Follow @CascadeBrewing on social media platforms or visit visit CascadeBrewing.com to learn more.