Dos Equis Introduces NEW “Most Interesting Man In The World”

imageFrom KXRO:

The company has teased the identity of the replacement for Jonathan Goldsmith, the suave, silver-haired pitchman whose character helped virtually triple the beer’s sales since his introduction nearly nine years ago.

ABC News has confirmed that Dos Equis’ latest “Most Interesting Man” is French actor Augustin Legrand.

He, too, is bearded, but at 41 years old, he’s a more youthful vision of the character originated by now 77-year-old Goldsmith.

About Bil Cord

Founder, owner, author, graphic designer, CEO, CFO, webmaster, president, mechanic and janitor for mybeerbuzz.com. Producer and Co-host of the WILK Friday BeerBuzz live weekly craft beer radio show. Small craft-brewer of the craft beer news sites and one-man-band with way too many instruments to play.

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