08 September 2016
Bosteels, founded in 1791, brews Tripel Karmeliet, Kwak and DeuS. The brewer's been seven generations in the hands of the Bosteels family. The private investor Waterland moved two years ago in the capital and held a minority interest in.
AB InBev takes the East Flemish brewery now completely over. Bosteels brewery will be part of the "crafts & specialty 'network of AB InBev, which will accommodate the largest brewery in the world are specialty beers.
Antoine Bosteels, head of the brewery, the acquisition calls the best of both worlds. "We remain committed to our individuality and quality, and on the other we have a strong partner with Belgian roots, offering additional opportunities for distribution and marketing."
With production in 2015 of 145,000 hectoliters - of which 55 percent is earmarked for export - is Bosteels brewery in the top ten of Belgian breweries. In three years, the brewer, saw its production from 100,000 to 145,000 hectoliters, due to the growing success of specialty beers.
That's why AB InBev bites. The brewing giant does not want to miss the train of specialty beers. "We want to reach as many people as possible, including those people who like to taste," said AB InBev spokesman Korneel Warlop. The beers Bosteels are therefore not added to the portfolio of AB InBev, but so become part of the "crafts & specialty' network of AB InBev. Reul is the first Belgian brewery in the network.
In Belgium, AB InBev agreed to buy Bosteels from the eponymous family that founded the brewery in the East Flemish town of Buggenhout more than 200 years ago. The brewery is backed by Dutch private equity firm Waterland.
Financial terms were not disclosed, but Belgian press reports put the value at €200 million ($225.4 million), or about 15 times enterprise value to Ebitda according to analyst Wim Hoste of KBC Securities in Brussels.