30 August 2016
From Stem Ciders & Odell:
Denver, CO. – Denver based Stem Ciders has announced a new distribution partnership with Breakthru Beverage Group, moving in a new direction from their current self-distribution along the front-range to cover the entire state of Colorado with Breakthru.
“We’re thrilled to have Breakthru championing our brand in partnership with Odell. In the ever-changing climate of beer & wine legislation, we see Breakthru as the engine behind the success in distribution across Colorado”, Eric Foster, Stem’s Co-Founder and CEO.
Opened in 2014, Stem Ciders has experienced rapid growth and recognized the need to expand their on-premise and off-premise opportunities. Breakthru will be distributing Stem Cider’s complete portfolio which comprised of 6 core offerings. Can and draft offerings include the dry-hopped Remedy; Malice, and Branch & Bramble brands. Limited 500 ml bottles and draft will be available for Le Chene, L'Acier, and Crabby Neighbor.
Stem Ciders will also be partnering with Fort Collins based Odell Brewing for sales and distributor support throughout the state. “We’ve been working with Breakthru Beverage for years and the partnership with Stem offers us insight into an emerging market. They share the same passion for cider as we do for beer,” says Eric Smith, Odell Brewing’s Chief Sales and Marketing Officer. Odell Brewing has received recognition for outstanding distributor performance through top rankings in the 2014 and 2015 Tamarron Consulting’s annual Craft Brewer Performance Survey.
"We’re very excited to have Odell as our partner, and to be representing the craft cider category alongside such an iconic brand. As a leader in the craft beer industry in both quality and brand, Odell has been smart about growth in a way that aligns well with Stem’s own company values and trajectories," said Eric Foster, Co-Founder of Stem Ciders.
Further details about Stem Ciders can be found at stemciders.com.