Short’s Releasing Psychadelic Cat Grass “Without Delay IPA”

13 July 2016

imageFrom Short’s:

Elk Rapids, Mich. – Short’s Brewing Company of Bellaire and Elk Rapids, MI announces distribution of Psychedelic Cat Grass, a triple dry hopped American India Pale Ale. Billed as a “Without Delay IPA,” Short’s plans to package and distribute the beer within 24 hours; allowing customers to enjoy this beer on the same day it was packaged, resulting in out-of-this world freshness.

The brewery describes Psychedelic Cat Grass as a triple dry hopped American India Pale Ale first brewed for HopCat. Aromas of pineapple, mango, and grapefruit accompany the brew’s slightly hazy, pale orange color and lasting white head. A dry finish is preceded by balanced flavors of tropical fruit and bitter hops.

The idea to package and distribute a beer in one day came from Short’s Partner, Scott Newman-Bale. “We originally talked about executing this at our pub only, but in true Short’s fashion we decided to push ourselves further and extend this to the state of Michigan and beyond. Why not go all in and see just how psychedelic we can get?!”  

According to Newman-Bale, the company plans to send Psychedelic Cat Grass to any of their current distributors willing to take on the challenge of same day distribution. So far this includes Short’s longtime Michigan distributor, Imperial Beverage. Full distribution information will be posted on Short’s website at a later date. Psychedelic Cat Grass will also be served on tap at Short’s Bellaire pub and for sale in bottles at the pub and Short’s Mart, Short’s Bellaire “brewtique.”  

Psychedelic Cat Grass will be distributed in six-packs of 12 oz bottles and a limited number of kegs on August 17th, 2016. The label artwork for this IPA is three dimensional and each six-pack includes its own pair of 3D glasses. An earlier batch of Psychedelic Cat Grass will be served on tap at the Michigan Brewers Guild 2016 Summer Beer Festival in Ypsilanti, MI on July 22nd and 23rd, at Tribes Beer Fest held at Tribes Alehouse in Chicago, IL on July 23rd, and at HopCat locations.
image
UPDATE 16 Aug 2016:

The day is almost here! Our #WithoutDelayIPA, Psychedelic Cat Grass, will be packaged, delivered, and served in Michigan, Pennsylvania, Ohio, Indiana, and Wisconsin this Wednesday, August 17th, 2016! Below is a list of both on premise and off premise accounts (by state and in no particular order) who will be receiving a limited supply of this super special brew.

Michigan

On Premise
Hopcat – Grand Rapids
Pyramid Scheme
Hopcat – East Lansing
Hopcat – Ann Arbor
Hopcat – Detroit
Crunchy’s
7 Monk’s Taproom – Traverse City
Shakespeare’s Pub
Grand Traverse Resort
The Franklin
Zoobie’s Old Town Tavern
Bill’s Beer Garden
Uptown Grille
The Dockside
Stardust Lanes
Sidetrack
Pearl’s
Bridge Street Taproom
One Eyed Betty’s
Stella’s Lounge
Union Woodshop
Score Sportsbar
Boyne Mountain Resort
Logan’s Alley
Moloney’s Alley
Ashley’s Ann Arbor
Stucko’s  Pub
Dusty’s Tap Room
7 Monks Taproom Boyne City
Fitzgerald’s Eagle River Inn
Clubhouse BF
Wrought Iron Grill
Rare Bird Brewpub

Off Premise
Meijer #33 Traverse City
Meijer #25 Okemos
Meijer #173 Ann Arbor
Meijer #158 Knapps Corner
The Beverage Company
Family Fare #645 Bellaire
Meijer #52 East Lansing
Meijer #50 Cascade
Holiday Market
Village Market Elk Rapids
Meijer #108 Midland
Horrocks Farm Market Lansing
Tom’s Market East Bay, Traverse City
Tom’s Market West Bay, Traverse City
Family Fare #642  Traverse City
D&W #1571 (Breton) Grand Rapids
D&W #1576 (Gaslight) Grand Rapids
Rishi’s International Beverage
Mega Bev
Discount Drinks
Meijer #185 Auburn Hills

Whole Foods Ann Arbor (Washtenaw)
Martha’s Vineyard
D&W – #1525 Petoskey
Holiday Market
Mijer #260 Rochester
Wwhole Foods Ann Arbor (Eisenhower)
Busch’s #1032 Plymouth
Meijer #172 Howell
Tom’s Market Acme
Busch’s #1035 Ann Arbor
D&W – #1574 Holand
VG’S #1921 Fenton
Tom’s Market Interlochen
Smitty’s
Plum Market Ann Arbor
D&W – #1575
Kalamazoo
A&L Wine Castle
Oade’s Big Ten
Busch’s #1048 Ann Arbor
Lucky’s Market Ann Arbor
Busch’s #1467

DEXTER
Econo Foods Marquette
Family Fare Charlevoix
8 Degrees Plato Ferndale
Forest Hills Foods #1400
Shop N Save Nezonia
Whole Foods Detroit
Tiffany Party Store
Tilley’s Party Store
Merchant’s Warehouse
Village Market Rapid City
Pine Knob Wine Shop
Eeastman Party Store
Sicilliano’s Market
Tom’s Party Store
Drake Party Center
Tom’a Market Division Traverse City
ML Wine Shop
KAap N’ Keg
Oryana Food Cooperative
Bottom’s UP
Stadium Market
Barney’s Market
Mega Bev Portage
G.S. Market
Zetouna’s
Orion Keg & Wine
Wine Palace
Wilsons Market
D. Schuler’s
Marcus Market
Opperman’s Cork N’ Ale
8 Degrees Plato Detroit
Mega Bev Battle Creek
Sylvan Market
Boyne Country Provisions
Steve’s Party Store
Horrocks Kentwood
Westborn Market
Pineridge Market
Jonna’s Market Howell
Champane’s Wine Cellars
D&W – #1570 Grand Haven
Toski-Sands P.S & Deli
Liqour Cabinet – St. Joe
Eeastport Market
Mayflower Party Store
Deerings Meat Market
Off the Wagon
GJ’S INC.,  Traverse City
Liqour Cabinet Temperance
Whole Foods Rochester Hills
Holiday Shopper Williamsburg
Wighville Party Store
Whole Foods Market Troy
Cherry Hill Market
Super Liqour IV
Tom’s Market Northport
Main Party Store
Mega Bev Marshall
Superior Blue Ink
The Copper Vine
Wealthy Market
Scooby’s
Beverage Warehouse
People’s Food Co-op Ann Arbor
Super Liqour
Wine Garden
Vreeland Market
Arbor Farms
Leland Mercantile
Wixom Liqour
Royal Liqour
On the Rocks Wine & Spirits
Tipin’s Market
Ideal Party Store
Ann Arbor Party
Red Wagon Shoppe
Terrace Shopper
Spartan Spirits
Country Acres Market
Tania’s Pizza and More
International Beverge Cascade
Merchants Wine Shoppe
Big Ten Okemos
Nine Mile & Hilton Market
Bella Vino’s Party Shopp
Berkley Fine Wine & Liqour
Fulton Party Store
Eastfield Party Story
Fairway Sav-Mor Drugs
Plum Market West Bloomfield
Forest Liqour
Ferndale Foodland
Canopy Bottle & Gourmet
Washtenaw Market
Big Ten Party East, East Lansing
Johnny mac’s Wyandotte
Super Fine Wine & Liqour, Canton
Westborn Market, Plymouth
Ric’s Food Center, Rockford
Whites Market, Marquette
Jim’s Foodmart, Houghton
Soo Corner Store, Sault Ste Marie
Moloney’s Pub, Sault Ste Marie
Lager Mill, Frankenmuth
Burritt’s, Traverse City
Anderson’s Market, Glen Arbor
Hops on 84, Holland
Wolverine Market, Port Huron
Club Capri
Ravens
Red Baron
The French Landing
Soggy Bottom Bar
Wrought Iron Grill
Oliver T’s
HopCat, Grand Rapids
Boat Works
Vine & Brew
Clam Lake Beer Co.
Willow Mercantile
Shop n Save
Brown Iron Brewhouse
Clubhouse BFD
Grunst Brothers
Ladd’s and Company
Kings Cove Party Store
GVL West Party Store
Sunny Mart Westnedge
Cork n Rye
Top Shelf
Hardings #400
Fifth Street Market
Port o’ Call
Jimmy Garrants
Honor Family Market
Four Roses

Wisconsin

Madison Area

On Premise
Hopcat
Alchemy Café
Growlers To Go

Off Premise
Woodmans Sun Prairie
Woodmans Madison West
Woodmans Madison East
Steve’s Liquor Mckee Rd
Steve’s Liquor Junction Rd
Steve’s Liquor University Ave
Star Liquor
Jenifer St Liquor
Riley’s World of Wines
City View Liquor
Trixie’s Liquor

La Crosse Area

On Premise
Bodega
Root Note
Old Crow

Off Premise
Woodmans
Festival Ona
Festival Cope
Festival Village
Viroqua Co-op
People’s Co-op

Milwaukee Area

On Premise
Burnheart’s
Champp’s Americana Brookfield
Ray’s Growler Gallery
Stubby’s
Crafty Cow

Off Premise
Woodman’s Oak Creek
Woodman’s Kenosha
Woodman’s Falls
Woodman’s Waukesha
Discount Liquor Milwaukee
Discount Liquor Waukesha
Ray’s Wine and Fine Spirits
Consumer Beverage
Muskego Warehouse
Timer’s 
Otto’s on Oakland
Otto’s on Elm Grove
Otto’s Menomenee Falls
Otto’s Bayside
Otto’s Cedarburg
Otto’s Wine Cask
Brookfalls Discount Liqour
Comet Cafe
B & B
Rice’s Liqour 
Tosa Wine & Spirits 
Kensington Liqour 
Sonoma Cellars – Oconomowoc 
Sonoma Cellars – Delavan
Groppi’s
Bruno’s – Lake Geneva
The Malt Shoppe
The Beer Depot – Pewaukee

Green Bay Area

Woodman’s Green Bay
Ridgeview Liquor
Wine Cellar

Ohio

Columbus Area

On Premise
Bob’s Bar
Woodlands Tavern

Off Premise
Weilands
Wine & Brew Emporium
Cornerstone
Crafted Drafts
Winerak
Kenny road Market
Andersons East
Andersons North
Giant Eagle Grandview Yard
Savor Growl
Barrel & bottle

Cincinatti Area

On Premise
Mio’s Pizza -Blue Ash
Cappy’s
Lucky Dog
Lucky Turtle

Off Premise
Jungle Jim’s Eastgate
Jungle Jim’s Fairfield
Cappy’s
Dutch’s
Root Cellar
BPeter
Shell Blue Ash
Growler Stop
Riddle Road
Stop and Go
Taglio
Jeff’s Marathon
Country Fresh
Delhi Liquor
White Oak Marathon
Shell Harrison

Dayton Area

On Premise
The Barrel House
Ollies Place

Off Premise
Dorothy Lane Market Oakwood
Dorothy Lane Market Washington Square
Dorothy Lane Market Springboro
The Market
The Barrel House
Liquor and Wine Warehouse
Miami Valley Wine
Wine Works
Belmont Party Supply
Crafted and Cured
KaRoc
Beer Barn
Bruinnings
Ollies Place
BC Bottle Lodge
Middletown Fine Wine

Indiana

On Premise
The Tap Beer Bar
BEER GEEKS
Red Yeti Brewing Company, INC.
Tappers Arcade Bar
Trubble Brewing
Fiddler’s Hearth Pub

Off Premise
Al’s Supermarket
Baesler’s Supermarket
Belmont #1 – Dupont Road East
Belmont #22 – Illinois Road
Belmont #3 – West State Plaza
Belmont #31 – North Dixie Way
Belmont #32 – South Bend Ave.
Belmont #37 – East Ewing
Belmont #5 – Maplecrest Road
Big Red Liquors #002
Big Red Liquors #005
Big Red Liquors #218
Big Red Liquors #231
Bottle Shoppe
Chalet Party Shoppe #3 Elkhart
Chalet Party Shoppe #6 – Chicago
Chalet Party Shoppe #7 – Cassopolis
City Wide Liquors – Bittersweet
City Wide Liquors – Grape
City Wide Liquors – Jefferson
Crown Liquors #14
Crown Liquors #19
Crown Liquors #21
First Capitol Liquors
Gays Hop-N-Schnapps – Auburn
Gays Hop-N-Schnapps – Angola
Gays Hop-N-Schnapps- Fremont
Giant Eagle 6550 – Carmel Market District
Kahn’s Fine Wine  – Keystone
Keg Liquors
King Richard’s Wine & Spirit
Liquor Locker – St. Joe
Liquor Stop
Michiana Mini Mart
Muncie Liquors #1
Papa Joe’s Liquors
Parti Pak Liquors North
Pat’s Liquors
Payless Liquors 14
Payless Liquors 20
Payless Liquors 9
Plainfield Discount Liquors
Plymouth Party Pack
Service Liquors East
SoBro
Spirits At Geist
St. John Wine & Spirits
Stony’s Still Liquors
The Cork I
Trail Inn Liquors
Triangle Liquors
Varsity Liquors
Whole Foods – Nora
Wise Guys – Hobart
Wise Guys Discount Liquors
Wise Way Food World

Pennsylvania

Philadelphia Area

On Premise
Bainbridge Street Barrel House
Cambridge

Off Premise
Beer Heaven
Beer Store Franklin Mills
Bottle Bar East
Brew Bottle Shop
Craft Beer Outlet
Global Beer Distributor (still figuring out which Foodery Bottle Shop this is going to)
Hawthornes
Local 44 Bottle Shop
Pinnochios

Pittsburgh Area

On Premise
Mad Mex – McKnight
Beerhead Bar
Industry Public House – Robinson

Off Premise
Giant Eagle #40 (Shadyside)
3 Rivers 6 Pack & Eatery
JR’s Beer Warehouse
Whole Foods
Save-Mor Beer & Pop Warehouse
Beer & Pop 4 Less (Bridgeville)

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