28 June 2016
San Diego, CA (June 28, 2016) — Southern California’s AleSmith Brewing Company is pleased to announce a partnership with Las Vegas-based Bonanza Beverage Company to facilitate distribution and sale of its critically acclaimed beers throughout Southern Nevada. Within the next month, AleSmith’s wide selection of European-inspired ales with West Coast flair will be available in The Silver State, a step made possible by the brewery’s recent expansion into a large, state-of-the-art facility capable of producing enough beer to supply territories further removed from its home region.
“Gone are the days when ubiquitous adjunct-lagers were all visitors to Las Vegas & other Nevada locales could expect. Craft beer has found its way from the glitz of The Strip to everyday communities throughout The Silver State, and we’re proud to add our family of ales to the mix,” says AleSmith director of national sales James Valles. “Having expanded to meet demand and be able to produce plenty of beer to ship to Nevada, the only thing left to do was find the perfect partner to uphold our quality standards, and we know we’ve found just such a teammate in Bonanza Beverage.”
“We could not be any happier to bring more of the great craft beers from San Diego into Las Vegas,” says Bonanza Beverage craft director, Russell Gardner. “With the award-winning beers of AleSmith added to the Southern Nevada marketplace, we hope to grow & expand craft’s reach throughout the state.”
Beer-fans can look forward to the arrival of core six-pack offerings such as AleSmith IPA, AleSmith Nut Brown and AleSmith Lil’ Devil Belgian-style Pale Ale. Numerous other year-round, specialty and seasonal beers will also make their way to Michigan on a regular basis, beginning with spring-summer release AleSmith Double IPA, the quartet of high-gravity beers comprising the 2016 Vintage Series—including AleSmith Decadence Ale, an imperial California common ale debuting in July in celebration of the company’s 21st anniversary—and variations of the world-renowned, coffee-infused AleSmith Speedway Stout. For more information on AleSmith and its line of beers, consult its official website, www.alesmith.com.