And the macros get even bigger...

08 June 2008

As we watch InBev chase after AB, word comes that anti-trust regulators in Washington DC have approved the proposed merger of Miller & Coors. Given that Coors is already owners by Molson, this merger could potentially create a macro-beer industry that really only has two brewery conglomerates. I'm not sure how it will play out, but I smell an even larger opportunity for the micro-breweries across america. Good news for the macro drinkers of the world...now you can go into a bar and order a "beer" without specifying which one and you'll get pretty much the same brew. Bartender, I'll have a MillerCoorsMolson...no wait....maybe an AnheuserInBev...

Click HERE for the full article and drink local.

1 comments (click to read or post):

stingo 09 June, 2008 12:16  

I thought they already were the same. And it also suggests another reason to drink local/regional whenever possible.

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